I notice over on Richard T Kelly’s blog a post about, erm, blogging. More specifically, he pays tribute to Andrew Sullivan‘s efforts in the field, and quotes him quoting Matt Drudge: “the key to understanding a blog is to realize that it’s a broadcast, not a publication. If it stops moving, it dies. If it stops paddling, it sinks.”
This strikes me as just right, and rather shames us here at The Story and the Truth. Given how often we say ‘well put that on the blog’, we do let it rather sink now and then. I suppose, as Kelly points out, the key is whether or not you want your readership to be more than people you know personally – anonymous surfers are content hungry, whilst your mates forgive you your absences. (They are in fact likely often pretty happy for them.)
Blogs are undoubtedly more for running comment than they are for posterity. We’ll attempt a little harder to let our comment at least jog.